This page is published by Tanner Preserve Web Co. (tannerpreserve.co), which sells a competing service. That disclosure applies to the whole page. Every number about Thumbtack Pro below is dated and sourced; where Thumbtack Pro does not publish a price, that is stated instead of guessed at.
Thumbtack Pro vs Run and Grow, head to head
Thumbtack Pro leaves the build and the upkeep to you. I build the site, and Grow adds missed-call text-back, a CRM, and the review engine on top of it.
| Plan | Price | Notes |
|---|---|---|
| Pay per lead | no subscription fee; $8 to $150+ per lead, dynamic by trade, market, and job size | per third-party lead-cost tracking; Thumbtack does not publish a rate card |
| Run (Tanner Preserve Web Co.) | $97/mo | 14-day free trial, cancel anytime, domain and Google profile stay in your name. |
| Grow (Tanner Preserve Web Co.) | $297/mo | Everything in Run, plus missed-call text-back, a CRM, and the review engine. |
The real trade-offs
- Thumbtack leads are shared with 4 to 5 other pros. Every lead that lands in a Grow inbox is exclusive to you
- No website comes with a Thumbtack profile. Run and Grow both start with a site you own
- Thumbtack has no fixed monthly cost, which is real: it's the honest reason to run it alongside a site, not instead of one
Where Thumbtack Pro is the better fit
- You want to test demand in a new trade or area with zero fixed monthly cost
- You're comfortable competing on response speed against several other bidders on the same lead
Not for building an owned asset (a website, an email list, a review base under your own domain). That part is what I sell instead.
Questions that come up
How much does Thumbtack Pro cost?
Pay per lead: no subscription fee; $8 to $150+ per lead, dynamic by trade, market, and job size. Sourced from https://www.thumbtack.com/pro, fetched 2026-09-14.
What's the contract like with Thumbtack Pro?
No subscription or contract. You pay per lead contact; a credit balance funds each purchase.
Who actually builds and runs it, me or Thumbtack Pro?
You. Thumbtack surfaces the lead; you do the site, the follow-up, and the close yourself, competing against 4 to 5 other pros on the same lead.
What does Thumbtack Pro not include?
No website of your own. No exclusivity: each lead is typically sold to 4 to 5 pros simultaneously. No CRM or follow-up automation beyond in-app messaging. No published rate card; the price of a given lead moves with demand.
Who is Thumbtack Pro the better fit for?
Filling gaps in a slow week without any fixed monthly cost. Specifically: You want to test demand in a new trade or area with zero fixed monthly cost. You're comfortable competing on response speed against several other bidders on the same lead.
Is this page biased since Tanner Preserve Web Co. sells a competing product?
Yes, weigh it accordingly. Tanner Preserve Web Co. publishes this comparison and competes with Thumbtack Pro; every number about Thumbtack Pro is dated and sourced, and the section on where Thumbtack Pro is the better fit is required on every page like this one, not an afterthought.
- Thumbtack.com/pro (fetched directly; no rate card published, lead pricing is in-app and dynamic) https://www.thumbtack.com/pro fetched 2026-09-14.
- Third-party Thumbtack cost-per-lead breakdown by trade https://pipelineon.com/blog/how-much-does-thumbtack-charge-per-lead/ fetched 2026-09-14.