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Check my business
Example sheet
Delafield quadrangle

An example sheet.

A made-up business and made-up observations, on the real checks, so you can see the format before you run yours. Not findings from your website or from a client.

Example sheetexample-lakecountryhome.com Tanner Preserve

Lake Country Home Services (example)

Poor. 12 things need attention.

Worst first. Open a row for what we found, why it matters, and what to do. You do not need to fix everything at once.

6 passed12 to fix4 optional

  1. 25Visibility2 of 8
  2. 50Trust2 of 4
  3. 0Conversion0 of 2
  4. 0Measurement0 of 1
  5. 29Technical health2 of 7

Not tested yet: response (it takes a real call to your line to measure how fast you pick up); follow-up (it takes connecting your systems to see whether follow-ups actually happen).

1Can customers find you?6 to fix

Give your page a clear nameThe home page title is "Home".Needs attention

A clear page title helps people know which business they are opening.

What you can do

  1. Open the page settings in your website editor.
  2. Write your business name and main service in the page title.
  3. Save, then check the title in your browser tab.

Check: Page title. Found: The home page title is "Home".

Add a short description of your businessNo description in the page code. Google writes its own.Needs attention

Search engines can use this text under your link. They may choose different text.

What you can do

  1. Open the search settings for your home page.
  2. Write one or two sentences about what you do and where you work.
  3. Save and publish the page.

Check: Meta description. Found: No description in the page code. Google writes its own.

Check the business details in your codeNo LocalBusiness data: name, phone and address are not marked up.Needs attention

These details help search engines read your business name and contact information.

What you can do

  1. Look for business details or structured data in your site settings.
  2. Check that the name, website and contact details are right.
  3. Ask your web person to validate the code before adding a second copy.

Check: Business structured data. Found: No LocalBusiness data: name, phone and address are not marked up.

Review this AI search sampleAsked for a handyman in Delafield, the sample answer named two other businesses.Needs attention

This is a sample answer, not a test of every AI tool or every customer search.

What you can do

  1. Check that the business name and town are correct.
  2. Read the exact result below before making changes.
  3. Keep your website and business listings clear and consistent.

Check: Shows up when AI is asked. Found: Asked for a handyman in Delafield, the sample answer named two other businesses.

Check your main headlineThe main headline reads "Welcome".Needs a look

People should quickly understand what this page is about.

What you can do

  1. Open your home page.
  2. Make the main headline say what you do in plain words.
  3. Ask your web person to check the heading structure.

Check: Main headline (H1). Found: The main headline reads "Welcome".

Check your Google business listingA listing matched the name, with 6 reviews and hours missing.Fix available

The result is useful only if we matched the right business and location.

What you can do

  1. Search Google Maps for your exact business name and town.
  2. Confirm that the listing in this report belongs to you.
  3. Update missing or incorrect details in your business profile.

Or have it handled: The Profile Tune-Up, $297 one time.

Check: Google Business Profile. Found: A listing matched the name, with 6 reviews and hours missing.

2Is it easy to contact you?2 to fix

Make your phone number easy to tapThe phone number is plain text. On a phone it cannot be tapped.Needs attention

A phone link gives visitors a quick way to call.

What you can do

  1. Open the page on your phone and tap the phone number.
  2. If it does nothing, add a phone link in your website editor.
  3. Tap it again and check that the right number appears.

Check: Tap-to-call phone link. Found: The phone number is plain text. On a phone it cannot be tapped.

Check how someone can send an inquiryNo contact form and no email link on the home page.Fix available

Some visitors would rather write than call.

What you can do

  1. Find your contact page and try its form or email link.
  2. Send a test message and check that it reaches you.
  3. If there is no way to write, add a short contact form.

Or have it handled: The Missed-Call Fix, $147 per month, cancel whenever.

Check: A way to catch the visitor who won't call. Found: No contact form and no email link on the home page.

3Does the site earn trust?1 to fix

Check how your link looks when sharedNo preview image or title when the link is shared.Needs a look

A title and picture can make a shared link easier to recognize.

What you can do

  1. Send your website link to yourself in a message.
  2. If the preview is missing or wrong, update the social sharing settings in your editor.

Check: Social share preview. Found: No preview image or title when the link is shared.

4Does it work on a phone, fast and safe?3 to fix

Check how fast your page loads41/100 on the phone speed test. The biggest image is 4 MB.Needs attention

This is one phone-speed test. Results vary with the test conditions.

What you can do

  1. Run another test in Google PageSpeed Insights.
  2. Start with the largest images or scripts listed in the results.
  3. Test again after each change.

Check: Page speed. Found: 41/100 on the phone speed test. The biggest image is 4 MB.

Review the browser safety settings1 of 3 recommended headers present.Needs a look

These settings can add protection. A missing setting does not prove the site is unsafe.

What you can do

  1. Send the details below to your website host.
  2. Ask which protections fit your site and have them test any changes.

Check: Security headers. Found: 1 of 3 recommended headers present.

Check your email settingsSPF present, DMARC missing.Needs a look

These records help verify email senders. They do not prove whether messages reach an inbox.

What you can do

  1. Ask your email provider which domain records you need.
  2. Compare those instructions with your current settings.
  3. Have the provider check any changes before you publish them.

Check: Email spam-filter records. Found: SPF present, DMARC missing.

Checks that passed (6)
Secure connection (HTTPS)Loads over https with a valid certificate.Passed

A secure connection protects information sent through your site.

Check: Secure connection (HTTPS). Found: Loads over https with a valid certificate.

Search indexing instructionsNo noindex instruction on the home page.Passed

A page marked noindex asks search engines to leave it out of results.

Check: Search indexing instructions. Found: No noindex instruction on the home page.

Image description attributesAll 9 images carry descriptions.Passed

Useful photos need words for people who cannot see them. Decorative images can have an empty description.

Check: Image description attributes. Found: All 9 images carry descriptions.

Domain registrationRenews in 14 months, auto-renew on.Passed

Your domain registration needs to stay active.

Check: Domain registration. Found: Renews in 14 months, auto-renew on.

Phone screen settingThe page declares a phone viewport.Passed

A page setting alone cannot tell us whether the whole site is easy to use.

Check: Phone screen setting. Found: The page declares a phone viewport.

Malware / phishing reputationNo flags across the checked security services.Passed

Security services can flag a problem, but a flag needs to be checked.

Check: Malware / phishing reputation. Found: No flags across the checked security services.

Optional tools (4)

Not required for every business. Their absence is not proof of a broken website.

Decide whether online booking would helpNo booking or request link found.Fix available

Booking online can be useful if customers need to choose a time. Not every business needs it.

What you can do

  1. Decide whether visitors should book a time or ask for a quote.
  2. If booking fits, add a link to your calendar.
  3. Make a test booking and check the confirmation.

Or have it handled: The Missed-Call Fix, $147 per month, cancel whenever.

Check: Book a time without calling. Found: No booking or request link found.

Review the year in your footerThe footer year reads 2021.Needs a look

An old year is worth a look. It does not prove your website is out of date.

What you can do

  1. Check the year shown at the bottom of the page.
  2. Update it if it is meant to show the current year.

Check: Up-to-date footer. Found: The footer year reads 2021.

Add a small browser-tab iconNo icon set; the tab shows a blank page symbol.Needs a look

An icon can make your website easier to recognize.

What you can do

  1. Look for the site icon setting in your website editor.
  2. Upload a simple version of your logo, then open a new browser tab.

Check: Browser tab icon. Found: No icon set; the tab shows a blank page symbol.

Check how you measure visitsNo analytics tag found. The scan cannot see every setup.Needs a look

Google Analytics is one option. This scan cannot see every tracking setup.

What you can do

  1. Ask your web person what already measures visits.
  2. Add analytics only if you need it, with the right privacy settings.

Check: Google Analytics. Found: No analytics tag found. The scan cannot see every setup.

What this scan cannot tell you

We check public pages and the outside services that return data. Most page checks read the home page code, not every page or every action. This sheet cannot prove lost sales, inbox delivery, search rankings, phone response times, or whether a contact form delivers a message. Those need separate tests. AI search results are a sample, not a complete picture.

Your turn
Delafield quadrangle

Now check your business.

Two minutes. No email to start.